Packaging Design Zuko

Packaging Design / Photography / Prepress

We at TD2 Branding have built for Zuko an image of quality and natural flavor during more than 10 years by now.

Zuko brand arrived to Mexico 15 years ago to compete mainly with Tang. In 2008 we did its first image revitalization, reinforcing it principal value: sweet flavor of natural fruit.

Since the very beginning we realized that showing image of fruits that could evoque sweet and natural flavor was the key. And keeping a simple and constant layout with a visually strong brand.

We  have taken the brand throughout a few revitalizations, seasonal in and outs and creating key visuals and creative advertising concepts, to help them grow its share in the market. In fact, Tresmontes Lucchetti with sales of more than US$80 millions in Mexico has trusted us to design the identity of all their brands and packaging for Mexico, Central America and United States

Zuko redesign includes Zuko Light extension
a key member of the brand portfolio.