Traveling is intrinsic to life, like many species show us every day.
For Adcom Viajes we created a visual image seeking to get out of the conventional, we turn the theme of the animals that migrate into our metaphor of communication: the duck, the monarch butterflies, the whales and, dolphins.
The world from space for the corporate. The duck, as a symbol of the business traveler, Monarch butterflies are the ones that have their annual convention, the dolphins and whales jump of joy when the holidays arrive.
We crafted a slogan to use in the corporate communications of General Management, which evoques the importance of traveling to have full life.